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One of ten products honored for innovation and the 2010 Miami International Boat Show

The National Marine Manufacturers Association Innovation
Awards were designed to honour manufacturers and suppliers
who bring to market new and innovative products to advance
the boating industry.

These awards are presented in various categories at 3 events,
including MAATS, the Marine Aftermarket Accessories Trade Show
in July, IBEX, the International Boat Builders' Exposition &
Conference in October, and the Miami International Boat Show
in February.

Excerpt from NMMA press release…

Thursday, February 11, 2010
Chicago, IL

MIAMI BEACH - Ten marine manufacturers were honored today
for innovative achievement by the National Marine
Manufacturers Association (NMMA) and Boating Writers
International (BWI) at the 69th annual Miami International
Boat Show & Strictly Sail Miami. Winning companies received
their 2010 Innovation Awards during NMMA;s Industry Update
and Innovation Awards Presentation, held this afternoon at
the Miami Beach Convention Center.
The Innovation Awards, organized by NMMA and judged by BWI,
recognize products that best meet the following criteria:
Innovative distinction from other products currently being
manufactured; benefit to the marine industry and/or consumer;
practicality; cost-effectiveness; and availability to the consumer
within 60 days of award receipt.

“We had an outstanding group of entries this year with a total
of 50 products entered in 10 categories - a 20 percent increase
over last year's entrants,” says Zuzana Prochazka, Miami
Innovation Awards chair, member of the BWI Board of Directors
and technical editor for Latitudes & Attitudes magazine. “The
judges were impressed with the products submitted and were able
to recognize winners in most categories, including an Environmental
Award and two Honourable Mentions.”

Innovation Awards were presented today to the following companies
in these categories:

Consumer Installed Docking and Fendering Equipment
Company:
EZ Dock
Product: EZ Launch
EZ Launch provides ease of entry and exit, as well as allowing quick
launch and recovery for kayaks and canoes. Swanson noted, “The EZ
Launch opens up paddle sports to a wider range of people including
older and mobility-limited boaters.”

About NMMA: National Marine Manufacturers Association (NMMA) is
the leading association representing the recreational boating
industry in North America. NMMA member companies produce more than
80 percent of the boats, engines, trailers, accessories and gear
used by boaters and anglers throughout the U.S. and Canada.

The association is dedicated to industry growth through programs
in public policy advocacy, market statistics and research, product
quality assurance and promotion of the boating lifestyle.
For more information, visit
www.nmma.org